Levi’s®—a brand that has stood the test of time, not only as the original denim manufacturer but as a progressive, global fashion icon who has progressively empowered human rights and green initiatives. As the brand shifts their business model to direct to consumer shopping, I lead the project team to create the new global ecommerce destination. Creating a rich, brand centric design system for the global brands digital platforms.
Design Direction
Experience Design
Interactive Prototyping
Visual Design
